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Democratic Mayors Association

Designing a new website to show how democratic mayors deliver

The Democratic Mayors Association (DMA) represents mayors across the country who share a vision for progress, inclusive growth, and innovation in their communities. As the unified voice of Democratic Mayors, DMA mobilizes leaders on behalf of progressive issues and connects them with allies from labor, the private sector, and advocacy organizations. DMA came to us to create a new website that raises the visibility of Democratic Mayors, tells the story of how they are shaping the national policy playbook, and inspires engagement from donors, partners, and mayors themselves.

Why a new site was needed

DMA’s existing website was outdated, text-heavy, and difficult to navigate. It didn’t clearly communicate the impact of Democratic Mayors or inspire donors, partners, and new mayors to engage. The site also lacked a compelling narrative that showcased how mayors deliver real results in their communities every day.

An eye-catching design that shows how mayors deliver

We designed and developed a modern, engaging website that clearly showcases how DMA deliver results—every day, in every city. The site centers bold messaging and visuals to convey a sense of innovation, leadership, and impact. Our favorite parts of the site include:

  • New “Meet the Mayors” storytelling articles
  • Easy to find State of the City Addresses
  • A Key Elections section
  • Engaging “How Mayors Deliver” impact storytelling page

We created an online experience that speaks to multiple audiences—from prospective donors to newly elected mayors—while highlighting the critical role Democratic Mayors play in building stronger, safer, and more equitable communities.

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