Work
For the first time ever, more than half the world’s population resides in cities. At this key moment, the newly established Bloomberg Center for Cities at Harvard University advances groundbreaking research, teaching, and programming on city leadership and governance—all focused on improving the lives of city residents. The Center came to Teal for an inaugural website and a refreshed site for its flagship program, the Bloomberg Harvard City Leadership Initiative.
With only basic logos and design styles in place, the projects offered a chance to expand the brands of both projects and deliver compelling visual websites that can help cities innovate, share resources, and spread proven solutions worldwide.
Teal started our work with a clean and meaningful logo that combined the Harvard Shield with patterns found in the capitol, while evoking the steps of city hall in the stacked logo text. From this foundation, Teal expanded the visual brand system with a color palette, iconography, photography styles, and a typography set that help the Center tell a rich visual story about its work.
As the Center works to equip global leaders to improve the lives of city residents, we wanted its website to feel welcoming, exciting, and clear. The expanded brand builds on a bright palette, with sophisticated icons and a photography style that centers the people working to make cities stronger.
The Center is designed to have a widespread impact on the future of cities by informing and inspiring local government leaders, scholars, students, and others who work to improve the lives of residents around the world.
The website follows that lead, showcasing the stories and results of hundreds of city leaders catalyzing positive change in their communities.
Working in close partnership, our teams built a pair of resource-focused sites that spotlight the innovative work of Harvard, Bloomberg Philanthropies, and city leaders in an accessible and memorable way.
Teal Media created a new website to support the National Latina Institute for Reproductive Justice's fight for equal access to reproductive health for Latina/x communities.
The part where we ask you to cough up your email. So we can discuss all the amazing things we’re gonna do together. No pressure. Really.