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Webinar – How MAPS leveraged their 40th anniversary campaign to rewrite their brand story (in 30 days!)

Aug. 12th, 2026

Some milestones can’t wait. And neither can the story you tell about them. In this webinar, Teal and MAPS give a behind-the-scenes look at how a 40th anniversary campaign became an opportunity to redefine an organization’s narrative (in just 30 days, no less). You’ll learn how strategy, trust, and close collaboration helped both teams move quickly without compromising the work, and you’ll walk away with practical insights for navigating your own high-stakes campaign moments.

MAPS 40th Anniversary Campaign
MAPS40 Case Study Thumbnail

MAPS 40th Anniversary Campaign

For 40 years, MAPS built the infrastructure the psychedelic renaissance runs on, and nobody outside the movement knew it. This campaign was built to change that.