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Build the foundation beneath every smart digital decision.

From brand and website discovery to AI readiness and SEO, our research and discovery offerings give you the insight and confidence to move forward strategically, BEFORE you spend money on execution.

Introducing Teal's New AI Readiness Audit

  • What does AI say about you when you’re not in the room?

    See how AI really talks about you

    Find out exactly what ChatGPT, Perplexity, Gemini, and Claude say when someone asks about your organization and whether you’re showing up at all when it counts.

    Scored against your peers, grounded in evidence

    Your AI visibility is benchmarked against competitors, including ones AI surfaces that you perhaps hadn’t identified, so you know exactly where you stand in the landscape.

    The full picture, not just one signal

    Most tools check one thing. This audit synthesizes AI response testing, technical site health, and real GA4 referral data into a single scored assessment across every dimension that affects your AI visibility.

    Fix what moves the needle

    Walk away with recommendations ranked by impact: what to fix first, why it matters, and the specific steps to close the gap.

    Teal brought not only expertise but true partnership to our discovery and website redesign project. They helped us navigate complex challenges, brought thoughtful collaboration to every conversation, and took the time to understand our organization, our teams, and how we work. We felt supported throughout the entire process, and their partnership has been invaluable to the success of this important project.

    Megan Cantrell

    Digital Director

    No Kid Hungry

    Audit & Discovery Services

  • AI Readiness Audit

    AI tools like ChatGPT, Perplexity, Gemini, and Claude are now how people find organizations, research causes, and decide who to trust. For nonprofits and mission-driven organizations, that raises three questions: Are you showing up? Are you described accurately? And how do you compare to peers competing for the same visibility?

    SEO/GEO Audit

    SEO is not dead, but what it takes to show up has changed. Search algorithms and the AI systems shaping what gets surfaced are increasingly intertwined, and your content needs to work for both. Teal’s SEO & GEO Audit analyzes your performance across branded queries and topic areas, pulls real-time data and delivers a prioritized action plan tied directly to what the audit found.

    Brand Discovery

    Our brand discovery digs into who you are, who you serve, and how you want to show up in the world, giving our team everything we need to create a brand that truly reflects your mission and will energize your audiences in a crowded space.

    Website Discovery

    Before we design or build anything, we do the homework — mapping your organizational goals, user needs, and functional requirements so the website we create is built on evidence, not assumptions.

    Digital Marketing Discovery

    We take stock of your full digital marketing presence — from email and social to paid and content — to understand what’s working, where there are gaps, and how your channels can work better together.

    Understanding your digital presence shouldn't require a data science degree. We craft our audits to be tailored to your mission and audiences, rigorous under the hood, and genuinely easy to understand. When you finally see the full picture of how you're showing up online, where you're losing ground, and what's within reach, it changes how you think about what's possible.

    Headshot of Kendall Gilfillan

    Kendall Gilfillan

    Director of Data and Analytics